Pehenkar Toh Dekho
Paper + Pencils + Sex Education + Adobe Illustrator
Pehenkar toh dekho was a communication campaign done in semester 4 considering more than one target audience. Now considering SEX is a common pleasure and problem between all type of audiences, I chose to try and make people aware of the do's and don'ts about sex of which the most common and important is to use a condom.
Now, whats the difference when it comes to the exact message about using a condom.
Urban Youth : " Carry a condom "
Rural youth : " Safe Sex is a Safe family "
And other such messages to make my audience use and carry a condom .
